Sample Fundraising Packet
Claremore Public Schools Foundation
Fundraising for new foundations
The single most important item in fundraising is SETTING YOUR GOALS.
The fund raising commitee must determine the following:
How much money do you need to raise?- include endowments, operating funds,grants, etc.
How much time is necessary?-1 to ? years
Set annual goals- i.e. 1991 goal=$50,000, 1992 goal=$100,000
Set standards for investment-i.e. 75% of contributions go into Endowment Fund and %25 goes into Operating Fund for grants
Start off with a BANG!!
The first fundraising event must be profitable.
FOUNDING DONOR BREAKFAST
Claremore Public Schools Foundation began with a "Founding Donor Breakfast". A contribution of $500.00 entitles a donor and guest to attend breakfast. This has become an annual event, however, there is no charge for the donor breakfast. It is now used to recognize donors, to update them on the current status of fundraising, school accomplishments, grants distributed and current fundraising goal.
FUNDRAISING CAMPAIGN BLITZ
Trustees and officers each select two to four volunteers from the community to meet one-on-one with past and potential investors. Campaign begins with donor breakfast and lasts for one month.
OTHER FOUNDATION GRANTS
Administrative director writes grants to charitable foundations both within the state and across the country. Many community and civic organizations and private industry provide matching grants.
HALL OF FAME BANQUET
Select well-known, accomplished alumni to honor. Hall of Fame wall selected at visible location within High School. Tickets are sold at $50 to $100 for the banquet. Also solicit (in honor of) contributions from family and business acqaintances of honoree.
- All trustees must be personally committed to the Foundation. They are asking others to believe in their cause and should demonstrate their commitment by making a personal annual contribution for the life of the fundraising campaign whether it is one or ten years.
- Friends, relatives and business acquaintances can be approached and solicited to contribute and often do so quite willingly.
- All school PTOs and techers should be contacted (offer to go out to school meetings and give talks, distribute brochures and respond to comments).
- All alumni should be contacted either by individual or by class to make a contribution in honor of their class.
- Parents and relatives of current students should be contacted.
- Companies in the area who realize the importance of education, based on their hiring experiences, should take an active role in investing in education.
- Past donors should be contacted to continue or increase their investment.
- Civic clubs and community groups should be contacted to either invest or have a funf raiser annually with proceeds going to the public school foundation.
- School tours should be arranged to show investors where their money has been spent, how the teacher and students are benefiting from their involvement. This generally accomplishes two things- teachers and students are glad to show off their skills and improvements, and investors are encouraged to give and may be inspired to give more in the future.
- Create a tradition of each senior class contributing at least $500 to the local foundation. Suggest fundraisers.
- We have stayed away from selling any items to raise funds. We felt it was more professional to simply solicit for donations, and thought that becoming salespersons would lessen the image of the foundation.
- Get as much newspaper coverage as possible. Recruit your own reporter and photographer to supply the local newspaper with articles and pictures of what's new in the school district. Always highlight projects funded by the foundation.
- Follow up all contributions with letters, thank you notes, etc. Send contributors a newsletter and keep them informed. The more contributors know about the foundation and its projects, the more they can sell it to others and the longer they will personally be committed.